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View Full Version : google put a stop to googling

thembuzz
14th August 2006, 12:36
google have been threatening media outlets with legal action if they continue to use the brand name as a verb

http://www.brandrepublic.com/bulletins/br/article/577755/google-clamp-down-misuse-its-brand-name/
Scoz
14th August 2006, 12:54
motto "don't be evil" then doing a deal with the Fox TV network?
Orang Utan
14th August 2006, 13:19
Didn't Spam try this once too? Not had much success have they?
Scoz
14th August 2006, 13:30
I suspect the Spam one was an attempt to gain publicity and remind/let people know what Spam is rather than an actual attempt to stop the word bing used.
Smartie
14th August 2006, 13:33
What did we use before google, i think i used to use altavista, wait and i'll go and "altavista" it. doesn't really work !!!
Scoz
14th August 2006, 13:36
altavista or yahoo pretty much I think.
Yer_Maw
14th August 2006, 13:39
i would have thought turning your company name into a verb is priceless. weird.
kams
14th August 2006, 13:56
i would have thought turning your company name into a verb is priceless. weird.

indeed - like hoovering
thembuzz
14th August 2006, 14:22
i think they're worried about losing control of the brand

but, fuck, yeah... the days before google... dark days indeed. i see yahoo! now and think, "i used that!?"
Loz
14th August 2006, 14:41
remember when Yahoo! used to be a directory. You had to get your website registered with them before it became searchable. Very dark days.

Google will lose this. Googling is already a verb, it's only a matter of time before it gets in the OED, then they're fucked.
gypsy_cream
14th August 2006, 15:13
i used dogpile
Orang Utan
14th August 2006, 15:23
Google has always been there - there was no before Google
thembuzz
14th August 2006, 16:32
remember when Yahoo! used to be a directory. You had to get your website registered with them before it became searchable. Very dark days.

Google will lose this. Googling is already a verb, it's only a matter of time before it gets in the OED, then they're fucked.

i believe it's in the current edition of the OED
thepigjockey
14th August 2006, 17:00
i used dogpile

Actually 'dogpiling' sounds good as a verb, I reckon it'll catch on ;)

But Google aren't living in the real world:

Google wishes users to "conduct a Google search", rather than use any of the terms that have entered into pop culture since it launched eight years ago.

'Conduct a google search'? Morons.